Guerrilla Publicity

Guerrilla Publicity is about how you can use creativity to put yourself, your product or your business on the map. Publicity is great for guerrillas because: 

·       Publicity provides the widest exposure for the fewest bucks.

·       Publicity lets guerrillas tell their story in greater depth which is crucial for new an unique enterprises.

·       Publicity gives guerrillas credibility sooner because unlike advertising people believe information reported as news.

·       Publicity is great for the Internet which feeds on original content. 

Below is great example of guerrilla media that is literaly touching people around the world: 

Free Hugs Campaign Scotland (Pleas wait for video to load)