Guerrillapedia is like Wikipedia in a few fundamental ways. Guerillapedia is a collaboration between guerrilla marketers world-wide.  You are invited to freely add articles, further information, cross-references, or citations, and edit articles so long as you do so within Guerrillapedia's editing policies,  which will be updated from time to time.  You do not need to worry about accidentally damaging Guerrillapedia when you add or improve information, as other editors are always around to advise or correct obvious errors, if needed, and the Guerrillapedia software, is carefully designed to allow easy reversal of editorial mistakes.

Guerrillapedia is a place for you to share the best guerrilla marketing intelligence, strategies, tactics, weapons and market tested experiences. Do jump in and boldly share what you know. However, Guerrillapedia is not a soap box.  All articles should focus on reporting facts, objectively verifiable guerrilla marketing experiences, proven guerrilla marketing strategies and tactics, creative applications of guerrilla marketing weapons, new  tools  that may have guerrilla marketing applications and the like. Guerrillapedia is not the place to insert personal opinions, or arguments and all submissions should strive for accuracy.

Guerrillapedia articles are  not  the place to promote your products, services or yourself. All submissions should be instructive, useful and clearly beneficial to the community. Spam, advertising, blatant self-promotion, self-serving articles, or biased reporting will be deleted. The best way  to use Guerrillapedia  for "marketing" is to write articles that are well supported and demonstrate your expertise.  You are allowed to mention your product or service in your "signature" at the end of your article (below your name).  However, no overt marketing is allowed, such as special offers, discounts, etc.

All posts must be verifiable and traceable to an identifiable source.

Articles submitted should be on the subject of guerrilla marketing or related in some relevant and useful way. Off topic articles will be deleted.

Guerrillapedia has the same code of  conduct as Wikipedia: Respect your fellow guerrilla marketers  even when you may not agree with them. Be civil.  Avoid making personal attacks or sweeping generalizations. Stay cool when editing gets hot; find consensus; avoid edit wars; follow the Wikipedia  three-revert rule; and remember that the main purpose of Guerrillapedia is to create a truly useful resource for all guerrilla marketers.  Further, act in good faith, never disrupt Guerrillapedia to make a point  and assume good faith on the part of others.

The guerrilla marketing brand has a long and respected reputation. By allowing you to post to Guerrillapedia, you are gaining access to the  community of people who trust and rely on the guerrilla marketing brand. Consequently, Guerrilla Marketing International and Jackstreet Media reserve the right to be the ultimate arbiter of what is acceptable use and what is not and to change and evolve the acceptable use policy as needed without notice. 

Contributors' rights and obligations

If you contribute material to Guerrillapedia, you retain copyright to your materials but by contributing, you thereby license it to the public under the Guerrillapedia Open Content License

In order to contribute, you must be in a position to grant this license, which means that either:

    · you hold the copyright to the material; for instance, because you produced it yourself, or

    · you  acquired the material from a source that allows the licensing according to the Guerrillapedia Open Content License 

You can later republish and relicense them in any way you like. However, you can never retract the license for the copies of materials that you place here; these copies will remain under Guerrillapedia License forever. 

By submitting material to Guerrillapedia you agree to allow the material to be mercilessly edited, and distributed at will, subject to the discretion of the Guerrillapedia administrator and the terms of the Guerrillapedia Open Content License (GOCL).   Do not submit copyright infringements or works licensed in a way incompatible with this policy.  

Using copyrighted work from others

All works are copyrighted unless they either fall into the public domain or their copyright is explicitly disclaimed. If you use part of a copyrighted work under "fair use", or if you obtain special permission to use a copyrighted work from the copyright holder under the terms of our license, you must make a note of that fact (along with names and dates).

Never use materials that infringe the copyrights of others.

Linking to copyrighted works

Since most recently-created works are copyrighted, almost any Guerrillapedia article which cites its sources will link to copyrighted material. It is not necessary to obtain the permission of a copyright holder before linking to copyrighted material. If you know that an external Web site is carrying a work in violation of the creator's copyright, do not link to that copy of the work.

If you find a copyright infringement If you suspect a copyright infringement, you should at the very least bring up the issue on that page's comment page. Others can then examine the situation and take action if needed. The most helpful piece of information you can provide is a URL or other reference to what you believe may be the source of the text. If some of the content of a page really is an infringement, then the infringing content should be removed, and a note to that effect should be made on the talk page, along with the original source. If the author's permission is obtained later, the text can be restored.

If all of the content of a page is a suspected copyright infringement, then the page should be listed on Guerrillapedia: Copyright problems

In extreme cases of contributors continuing to post copyrighted material after appropriate warnings, such users may be blocked from editing to protect the project.

Guerrillapedia Open Content License (GOCL)

GUERRILLAPEDIA IS PROVIDED UNDER THE TERMS OF THE GUERRILLAPEDIA OPEN CONTENT LICENSE ("GOCL AGREEMENT").  ANY USE, REPRODUCTION OR DISTRIBUTION OF THE PROGRAM

CONSTITUTES RECIPIENT'S ACCEPTANCE OF THIS AGREEMENT.

Important note: Neither Guerrilla Marketing International nor Jackstreet Media owns the  copyright on Guerrillapedia contributed article texts, illustrations or other content. It is possible to reproduce content under the license and technical conditions applicable to Guerrillapedia based on the GOCL. The permissions to reproduce Guerrillapedia's content in accordance with these conditions are granted without request. The GOCL license grants access to Guerrillapedia content under the following terms:

Guerrillapedia content can be copied, modified, and redistributed so long as the new version grants acknowledges the authors of the Guerrillapedia article used (a direct link back to the article satisfies our author credit requirement and is required or online redistribution). Guerrillapedia articles, therefore, can be used by anybody subject to certain commercial restrictions. To fulfill the above goals, the text contained in Guerrillapedia is copyrighted (automatically under the Berne Convention by Guerrillapedia contributors and licensed to the public under the Guerrillapedia Open Content License ). All material submitted to Guerrillapedia is covered by the contributor terms and the Guerrillapedia Open Content License (GOCL).

Guerrillapedia  is a compilation of many different authors' contributions.  Jackstreet Media owns the copyright to the "collection" of the different contributions, and makes Guerrillapedia available to you to use under the following license agreement terms and conditions (Guerrillapedia Open Content License). 

1. Basic License.  Jackstreet Media  grants you a non-exclusive, royalty-free license to use, reproduce, modify and create derivative works from, and distribute and publish Guerrillapedia and your derivative works thereof, subject to all of the terms and conditions of this Guerrillapedia Open Content License.  You may authorize others to exercise the foregoing rights; provided, however, that you must have an agreement with your sublicensees that passes on the requirements and obligations of Guerrillapedia Open Content License and which must include the same limitation of liability provision of the Guerrillapedia Open Content License.

    

   Due to the nature of the content of the Guerrillapedia, many third parties' trade names and trademarks will be identified within the content of Guerrillapedia  (e.g., as part of URLs  and description of link).  Except for the limited license to use the Guerrillapedia attribution in Section 2 below, nothing herein shall be deemed to grant you any license to use any Guerrillapedia, Guerrilla Marketing Encyclopedia, Guerrilla Marketing International, Guerrilla Marketing Association, Jackstreet Media or third party trademark or trade name.

    

2. Attribution Requirement.  As a material condition of this Guerrillapedia Open Content License, you must provide the below applicable attribution statements on (1) all copies of Guerillapedia, in whole or in part, and derivative works thereof which are either distributed (internally or otherwise) or published (made available on the Internet and/or internally over any internal network/intranet or otherwise), whether distributed or published electronically, on hard copy media or by any other means, and (2) on any program/Web page from which you directly link to/access any information contained within Guerrillapedia, in whole or in part, or any derivative work thereof:

   1. If Guerrillapedia in whole or in part, or any derivative work thereof, is made available via the Internet or Internal network/Intranet and/or information contained therein is directly accessed or linked via the Internet or internal network/intranet then you must provide the following attribution statement:  "Source: Guerrillapedia  -Help Build The Biggest Guerrilla Marketing Resource on the Planet"  with a link to the copy content. If Guerrillapedia in whole or in part, or any derivative work thereof, is made available on any hard copy media (e.g., CD-ROM, diskette), you must place on the packaging a notice providing attribution as described to the author of the content and Guerrillapedia. If there is no `packaging', the previous attribution notice should be placed conspicuously such that it would be reasonably viewed by the recipient of Guerrillapedia.
   2. If you are using or distributing Guerrillapedia in modified form (i.e., with additions or deletions), you must include a statement indicating you have made modifications to it.  Such statement should be placed with the attribution notices required by Sections 2(a) and 2(b) above.

   Jackstreet Media  grants you the non-exclusive, royalty-free license to use the above identified attribution statements solely for the purpose of the above attribution requirements, and such use must be in accordance with the usage guidelines that may be published by Jackstreet Media  from time to time on the Guerrillapedia Web site.

3. Right to Identify Licensee.  You agree that Jackstreet Media has the right to publicly identify you as a user/licensee of Guerrillapedia .
4. Errors and Changes.  From time to time Jackstreet Media may elect to post on the page(s) at the URL http://ww.guerrillapedia.com certain specific changes to Guerrillapedia  and/or above attribution statements, which changes may be to correct errors and/or remove content alleged to be improperly in Guerrillapedia.  So long as you are exercising the license to Guerrillapedia  hereunder, you agree to use commercially reasonable efforts to check the page(s) at the URL http://ww.guerrillapedia.com from time to time, and to use commercially reasonable efforts to make the changes/corrections/deletion of content from the Guerrillapedia and/or attribution statements as may be indicated at such URL.  Any changes to Guerrillapedia content posted at the page(s) at the URL http://ww.guerrillapedia.com  are part of Guerrillapedia.
5. No Warranty/Use At Your Risk. Guerrillapedia  AND ANY Jackstreet Media  TRADEMARKS AND LOGOS CONTAINED WITH THE REQUIRED ATTRIBUTION STATEMENTS ARE MADE AVAILABLE UNDER THIS GUERRILLAPEDIA OPEN CONTENT LICENSE AT NO CHARGE.  ACCORDINGLY, THE GUERRILLAPEDIA ,   TRADEMARKS AND LOGOS ARE PROVIDED `AS IS,'  WITHOUT WARRANTY OF ANY KIND, INCLUDING WITHOUT LIMITATION THE WARRANTIES THAT THEY ARE MERCHANTABLE, FIT FOR A PARTICULAR PURPOSE OR NON-INFRINGING.  YOU ARE SOLELY RESPONSIBLE FOR YOUR USE, DISTRIBUTION, MODIFICATION, REPRODUCTION AND PUBLICATION OF GUERRILLAPEDIA AND ANY DERIVATIVE WORKS THEREOF BY YOU AND ANY OF YOUR SUBLICENSEES (COLLECTIVELY, `YOUR GUERRILLAPEDIA USE'). THE ENTIRE RISK AS TO YOUR GUERRILLAPEDIA USE IS BORNE BY YOU. YOU AGREE TO INDEMNIFY AND HOLD JACKSTREET MEDIA, GUERRILLA MARKETING INTERNATIONAL, THEIR  SUBSIDIARIES, AFFILIATES, AND OWNERS  HARMLESS FROM ANY CLAIMS ARISING FROM OR RELATING TO YOUR GUERRILLAPEDIA USE.
6. Limitation of Liability. IN NO EVENT SHALL JACKSTREET MEDIA, GUERRILLA MARKETING INTERNATIONAL, THEIR  SUBSIDIARIES, AFFILIATES, AND OWNERS, OR THE GUERRILLAPEDIA CONTRIBUTING EDITORS, BE LIABLE FOR ANY INDIRECT, SPECIAL, INCIDENTAL OR CONSEQUENTIAL DAMAGES, INCLUDING, WITHOUT LIMITATION, DAMAGES FOR LOSS OF GOODWILL OR ANY AND ALL OTHER COMMERCIAL DAMAGES OR LOSSES, EVEN IF ADVISED OF THE POSSIBILITY THEREOF, AND REGARDLESS OF WHETHER ANY CLAIM IS BASED UPON ANY CONTRACT, TORT OR OTHER LEGAL OR EQUITABLE THEORY, RELATING OR ARISING FROM GUERRILLAPEDIA, YOUR GUERRILLAPEDIA USE OR THIS GUERRILLAPEDIA OPEN CONTENT LICENSE. 
7. California Law. This Guerrillapedia Open Content License  will be governed by the laws of the State of California, excluding its conflict of laws provisions.
8. Guerrilla Marketing International and Guerrilla Marketing Association are trademarks, all rights reserved. Guerrillapedia and The Guerrilla Marketing Encyclopedia are trademarks of Jackstreet Media, all rights reserved.  .